Ever notice that next to the checkout of almost any store are cheap items? Grocery & convenience stores have bubblegum, batteries, magazines. An auto parts store will have pocket knives & small tools. Hardware stores will have batteries & bottled water. A fitness center selling t-shirts, towels & supplements. Small compared to most of the purchases in the rest of those stores & businesses but significant nonetheless. They are examples of add-on purchases.
A business always wants to grow. The most important growth area is revenue. The average transaction at a supermarket is $30. The small items at the checkout can add as much has ten percent. How would you like to add ten percent in revenue to your business? Now I should have your attention.
(We will expand on this topic in the future)
Examples of Add-On Items
- Poles
- T-Shirts & Hats
- Logo’d clothes, mugs & bags
- Grip Aids
- DVD’s
- Books
- Pole Clothes
- Crash Mats
- Shoes
- Fitness Equipment
- Fitness Supplements
- Pole related Novelties