Music Licensing: International law varies. In the USA if you will be playing licensed music (BMI,ASCAP, SESAC & SoundExchange in the USA, SOCAN in Canada, PPL in UK) you must pay a public performance fee to the organizations. The pole studio owner is responsible for the fees regardless of who or how the music was brought into […]

You should at this point have gone through the first dozen items on the checklist. You have especially your license, insurance and now location. Now it is time to start putting together your studio to accept students. Designing Your Studio Planning the arrangement of your studio should have the dual goals of being functional as […]

A Lease for commercial space is vastly different than for (a house or apartment) residential. If you (the Lessee) have no experience or knowledge in this area than it might be very advantageous to work with a commercial real estate broker. A lease is a legal contract and once signed you will be fully obligated […]

The Pole Industry is still relatively young. Many long established business concepts are still only trickling into the Pole Biz. One concept is understanding competition. Many mistakenly believe competition is always bad for their business. The opposite is true. Competition: Raises the standards of an entire industry. Forces improvements in quality of products and services. […]

In the Beginning… Location, Location, Location! In business there is the famous saying “Location, Location, Location! If you open a pole studio it needs to be accessible as well as have a local market large enough to supply students for your classes. Main street might be good and twenty miles from city central may not. […]

PREFACE: For many pole dancers, they look to teaching others as the next level in their own evolution. This can be from an instructor at a fitness center or owning their own pole businesses which can be one of several types: Pole Dance Studio Pole Fitness Gym Subcontract at Fitness Center On-line Instructor Pole Parties […]

Below is a list for Starting a Pole Dance Studio. Some items are essential for any pole studio. Some are recommendations. While still others can be added later as needed or within the budget. It is not only physical items but items to help in planning what steps and expenses you will encounter. It is […]

If you are going to have a business you will need insurance. Pole Studios and the like have a greater need for insurance. You need insurance as your lease probably requires it. You will want it to protect you if someone is injured or there is physical damage to your premises. Even as an independent […]

Ever notice that next to the checkout of almost any store are cheap items? Grocery & convenience stores have bubblegum, batteries, magazines. An auto parts store will have pocket knives & small tools. Hardware stores will have batteries & bottled water. A fitness center selling t-shirts, towels & supplements. Small compared to most of the […]

You may charge $20 per pole class. As classes are not filled you decide dropping the price to $15 will fill the classes. Should you have to fill classes again or a competitior lowers their price, will you drop prices to $10, half of your starting price?  This is an example of the Pricing Game. […]

There is many exhaustive reviews of Pole manufacturers and models. They probably provide more and more detailed descriptions than we can provide. A Google search as well as a check of Youtube videos can do a fantastic job of giving you information. Here is some points as you research further. There are four basic types […]

What type of Pole business is right for you? The Pole Biz copvers many areas. It could be an independant Pole Dance Instructor, Owning a Pole Fitness Studio, Manufacturing or selling pole related accessories, a line of clothing for the pole performer, providing pole parties and many more. Maybe you have a unique idea to […]

25 Years ago most businesses used the telephone Yellow Pages as their primary means of advertisement. In many areas now, yellow pages are not even published or distributed. Today the Internet is the primary means. A website is only one piece of the Internet advertising puzzle. In some cases a website is not even required. […]